Kopfgeld Rang Spektrum real time biding is a form of programmatic buying Hausarbeit Monument Substantiv
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Real-Time Bidding (RTB) & Programmatic: One and the Same? - Clearcode Blog
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A Publisher and Advertiser's Guide to Real-Time Bidding
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By 2017, it projects that programmatic buying (Real-time bidding) will account for 87% of display, 69% of video and 88% of mobile advertising buys. (U.S.) – I am a Bridge
A Publisher and Advertiser's Guide to Real-Time Bidding